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One marketplace GTM teardown. Every Tuesday.

Real examples from AWS Marketplace ISV, SaaS, and data/AI partners — broken down into moves you can copy this week. Free, five-minute read, no fluff.

One teardown a week — a real listing, co-sell motion, or pricing play, dissected.
Copy-ready moves — the exact framing, template, or message to reuse.
From inside AWS Marketplace — patterns I saw across 3,977+ partners.
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// Latest issue · #042
When the buyer is an AI agent, not a human
041Co-sell from zero: getting AWS reps to careTue
040Pricing data-as-a-product for AI workloadsTue
039Listed and invisible — fixing the demand-gen gapTue
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Founders, partner marketers & AWS teams
5 min
Average read · one issue, every Tuesday
42
Teardowns published — and counting
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