The Marketplace Listing Benchmark

596 live AWS Marketplace listings, scored on six dimensions. The median scores 49 out of 100. Not 70. Not 80. Forty-nine.

What you get:

• The full percentile table — p10 through p90 on every one of the six dimensions, so you can find your own line on it.
• Both catalog types broken out — Professional Services (474 listings) and SaaS (84) fail in different places, and both curves are in the report.
• The gaps between the top decile and the median — ranked, so you know which one to close first.

Some of what came back: 552 of the 596 have no demo link, no free trial and no private-offer link — nine in ten ask a buyer to "contact vendor" and wait. 549 have zero reviews. Trust scores worst of all six dimensions at 36.5 out of 100, while SEO scores highest at 60.2. Everyone is optimizing the half that already works.

Ships Friday, September 26 — a PDF and a CSV, sent to the email address you use at checkout. You are buying it before it is finished. That is why it is 47 dollars instead of the 97 it goes to when it ships.

First 25 buyers: reply to your receipt with your AWS Marketplace listing URL and I will pull your own score and percentile against the 596 by hand, and send it back with the report.

If the report does not tell you where your listing ranks against 596 real ones, ask for your money back.